Q: How did you first encounter McLuhan, and how has he affected your work? A: Well, the fact of the matter is that I was pursuing a graduate degree in English literature and I just simply fell into Marshall McLuhan’s path. He was, at that time, not all that famous. This was in the late ’50s, and I thought, this is remarkable. Here’s a left-handed guy just like me who seems to sound a lot like I think. So I hung around for awhile. And the interesting thing about McLuhan was that he was able to pick up on the people who were on his wavelength, and he had this kind of—what I would call like a shadow college of people